This Dark Age

A manual for life in the modern world.

By Daniel Schwindt

This Dark Age is now available in paperback on Amazon. The print version is MUCH cleaner than this online version, which is largely unedited and has fallen by the wayside as the project has grown. If you’ve appreciated my writing, please consider leaving a review on the relevant paperback volumes. The print edition also includes new sections (Military History, War Psychology, Dogmatic Theology).

Volume 1 | Volume 2 | Volume 3| Volume 4 | Volume 5 | Volume 6

Unconsciousness of propaganda

Always keep in mind that the propagandistic climate is so familiar to your contemporaries, so all-pervasive, that it has ceased to be consciously felt for what it is, and is now as natural as breath. The air indeed would smell stale to them if it were cleared of the propagandistic technique and delivered via pure intellectual appeal. They would find it alien and appalling. See, for example, how many men you can persuade to read Aristotle’s Politics, and you will quickly understand. Intellectual foundations for arguments cease to be necessary when arguments cease to be intellectual. Emotions do not require a foundation; they only ask to be felt. Again, this all proceeds on a level outside of conscious acknowledgement and your neighbor will all the while deny the existence of the drum even as he dances to its beat.

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